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Southtree doubles in size on Southside of Chattanooga
Times Free Press May 5, 2013
Southtree, the Chattanooga-based business that converts old photos, film and slides into more easily stored digital content, is doubling in size. The privately held company is adding 20 more workers to its staff for a total of 40, after April’s revenues were its highest ever.

Digital preservation business to add 15 positions April 19, 2013
Leaders of downtown’s are looking to add 15 positions to accommodate business growth. The business—which helps preserve aging home movies and photos digitally—doubled their business last year and moved into a bigger space on the Southside in January.

Turning old slides, film into DVD business
Times Free Press January 24, 2013
[Southtree] destroyed 37 DVD burners last year.That’s what happens when a business processes nearly 3,000 football fields worth of old reel-to-reel film and more than 12,000 miles of VHS cassette tape, transforming thousands of analog memories into digital files. The group’s new location on Chattanooga’s Southside appears likely to become the final resting place for many more DVD burners in 2013.

Southtree Advises ‘How To Bootstrap Your Startup’
NPR December 7, 2012
When Adam Boeselager was at Lee University, he and his friend Nick Macco decided to start a business converting old home videos and audio recordings into digital files. Now, three years later, their company Southtree has created more than a million DVDs for customers all over the country.

5 Tips for Successfully Bootstrapping Your Startup
Entrepreneurs Unpluggd November 15, 2012
I was recently invited to participate in a panel discussion on financing options for entrepreneurial ventures. I am definitely a proponent of bootstrapping (when it is done well), and here are five of the points to which I attribute my success. reaches 1 million DVDs milestone August 31, 2012
Leaders of, a local company that digitally preserves aging home movies and photos, announced a milestone this week—they have created more than 1 million DVDs.

Thankful for our partnership with Southtree August 27, 2012
Southtree has created an incredible way to permanently preserve memories all while continually investing into the local community…and a small community on the other side of the world. Southtree has devoted the next three years to raising the funding for the Community Center in Andong, Cambodia. The Community Center in Andong will be a place where people come to learn, grow, and do life with one another in a beautiful way.

The Memory Factory (2000 Memories at a Time)
NPR May 10, 2012
Do you have a stash of home videos that need to be transferred into a digital medium?…he goes on a journey to digitally transfer his home videos and ends up at Southtree.

10 Things to Throw Out Today
Parade Magazine April 22, 2012
News flash: VCRs won’t be making a comeback—and neither will boomboxes or prehistoric game consoles. So why cling to outdated ­media?

Local 20-somethings move booming business March 23, 2012
After three years of 70 percent growth, the company needed more room and decided to move to the SoHo Building on Main Street.

Innovation: Chattanooga is for Entrepreneurs
Cityscope Magazine December 1, 2011
Continuing in its legacy of building successful entrepreneurs, Chattanooga is grooming a new generation of innovators from all over the country.

Broken VCR? Time to transfer those old tapes
Chicago Tribune October 17, 2011
find an outfit such as Southtree in Chattanooga, Tenn. That way you’ll have a long-lasting version of your tape in good-as-new-quality.

Firm bridges tech abyss
Times Free Press February 24, 2011
Starting out in their dorm room with a rack half full of devices, they now have loads of high-tech equipment in their offices and process about 3,000 movies each month.

John Martin’s Small Business Roundtable
Blog Talk Radio August 12, 2010
Adam and Nick did what entrepreneurs should do – they discovered a need in the market and developed a business that solves the problem.

30 Under 30
Cityscope Magazine June 1, 2010
The following thirty individuals – all under the age of 30 – are part of the quickly growing number of young professionals in our region.

From Original to Digital
Parade Magazine
When it coems time to clean the junk out of your closet, do you find yourself digging through box after box of old home movies, photos and records?